Herb Fox Speaking Topics
Most programs can be conducted as 45-90 minute keynote or breakout sessions or half-day seminars. Two or more topics may be combined to create a customized one or two day training session. For more information, contact Herb Fox at (617) 232-7780 or via email at seminars@multitracksales.com.
Selling Skills Series
“Why Are You Calling Me?” - Establishing call
objectives and creating interest.
“May I Ask You a Few Questions?” - How to ask
difficult questions that uncover problems you can solve and pain you can
fix.
“Ho-hum - So What?” - Showing how your solution fills
the need - and getting the client to agree.
“Commit and Take Action” - What makes people commit
and take action? - What stops them? - How do you get them back on the road
to commitment without making them wrong?
“Getting to People Who Can Buy From You” - Who are the decision-makers in key accounts? Why do they buy or not buy? How do you reach and be seen as an equal by people who are much higher up in their organizations than you are in yours?
Sales Productivity Series
“Twenty-five Key Elements of a Successful Sales Program”
“The Role of the Telephone in Your Sales and Marketing Approach”
“How to Reach, Qualify, and Close More Trade Show Leads”
“Lead Tracking - Beyond Hot, Warm, and Cold”
“Your Best Customers Are . . . Your
Customers”
“How to Make Your Compensation Plan Perform”
Sales Management Series
“Walk The Executive Walk” - Sixteen tips to help you
step out of your comfort zone and become a more effective sales executive.
“How To Build a Great Sales Team” - Setting goals,
staffing, creating action strategies and programs.
“Why Not The Best?” - Finding, selecting, and hiring
the best sales people .
“Spotting The Golden Nugget” - The person who
hasn’t sold before but is destined to become a star could be right under
your nose.
“Coaching Sales People to Superior Performance” -
Getting buy-in. - Conducting coaching. - Giving feedback.
“Considerations for managing managers” - What’s different about managing managers? - Creating a management team. - Managing up, down, and sideways.
Selling Skills for Non-Sales People Series
“It’s Not What You Do - It’s What You Get Done” -
Persuading others to commit and take action on your ideas.
“Selling Techniques for CEOs” - You’ve been drafted
to go on a sales call. What do
you need to know to interact with your counterparts at your customers and
prospects?
“Selling Skills
for Entrepreneurs”
- You’ve built a better mousetrap. - Now how do you sell it?